Adam Browne – Vagus Fitness – The Ambition Project Ep 9

By Brian Lemay No comments

Welcome Adam thank you for joining us
today, I’m super excited to learn more about Vagus Fitness. Awesome, it’s good to be here. I
originally met you, what was it about a year and a half ago at the measurable
difference? Yeah it was March of 2017 I think, somewhere around there. April maybe.
So Adam runs a gym here in Calgary that is in a very specific niche you’ve been
running it for about ten years. Yeah 2008. 2008. Yeah yeah so
we’re a personal training studio more specifically than gym
meaning that all all the sessions we run are either one-on-one or with a small
group and so it’s not an open gym I guess you can say. So what made you decide to go in that
direction? Actually I mean we’ve been in business for ten years so we we
originally started off as a boot camp so like you know groups of anywhere from 10
to 20 participants and you know there’s a whole backstory that goes along this
along with this but what we decided at one point in our business about three
just over three years ago is that we wanted to move, we wanted to niche ourselves
essentially and be more on the 1-on-1 side of things rather than the group side of
things and so that was a decision we made it was it was a business decision
but yeah it was you know that was kind of the turning point of our business and
what’s kind of led us to where we are now. So what does Vegas Fitness offer
what is your your primary focus? So our main target that we that we serve is
50-plus and people with bone and joint issues and so we yeah basically we help
people just live better lives, live better quality lives, live longer lives
and we didn’t always used to be such a narrow market but we kind of focused
down into that niche so yeah that’s what we do we
more specifically we specialize in strength training on the on the fitness
side of things. And how did Vagus Fitness get started? My business partner
Kyle actually started in 2008. He’s a kinesiologist and he right out of
university he started running boot camps and fitness classes basically on the
side of what he was doing as a job which was a kinesiologist at a physio clinic.
And me and him we’ve known each other since high school so we played high
school football, high school rugby together and that’s kind of how we met
and so that was kind of starting point to our business he brought me on in 2010.
I’ve been kind of helping out a couple years prior to that. The formation of the
business was really in 2010, for me on my side of things yeah. And where did it
start? We actually started it originally out of a physio clinic that Kyle was
running or was working out of they rent their space to us at night but kind of when
we really got into the meat of things was when
we Kyle bought a house in Tuscany and we renovated the basements put rubber
floors down dug a ditch to the basement so we can put a back door door in and
yeah we kind of formed a little personal training studio down in the basement in
Tuscany so that was kind of our real beginnings and that was yeah 2010 ish
with give or take a few months. And what was your background before going into
the training industry? Yes so I for me I just graduated University I took
business at U of C with a major in entrepreneurship and so you know I
guess my career path was always going to be some type of entrepreneurial endeavor.
Kyle, who’s my business partner, he’s a kinesiologist we the summer
before I graduated we worked together at the Foothills hospital, just doing lawn
maintenance and we’d always we just discussed what we would like to do in
the future and he was kind of on the same path as far as wanting to be an
entrepreneur and that’s kind of where the beginnings of our discussions of
starting some type of fitness related business started.
So why fitness? Fitness is something it’s always been a part of my life but I
guess for me why I decided to get into it is because it had such a big impact
on my life right out of university I guess you could say, more specifically
strength training. And so what had happened was I played I was a three
athlete sport in high school I played football, basketball and rugby so was
active literally all year round and many of the sports overlapped even by
you know a little bit so I was very active in high school and once I
graduated high school the freshman 15 is a real thing and so yeah I packed on
some weights and at that point within the first few months on University and
so I sought out a personal trainer myself. His name is James Fitzgerald he’s
actually quite a renowned trainer within North America now so I got really lucky
in who I started training with. He kind of showed me I guess
what strength training can do for your life, how it can have a real big positive
impact not only physically but emotionally, spiritually
and just mentally as well. So he was really introduced me to what strength
training really was, before that I didn’t really know what it was and so that’s
kind of how I got into the strength training industry and that’s what made
me want to actually pursue it as a career. Very cool yeah and then what did
you require of your first trainers in terms of certification? Yeah so initially
it was very basic certification so we started off you know we were
hiring more on personality side of things and we we kind of put a you know
put the certification thing, we kind of pushed it to the side and was weren’t too
concerned about it and that was our that was initially how we hired was
personality based, which you know when we were running boot camps and fitness
classes and things like that that was totally fine. Now we’re in a much
different market we serve much different niche so we’ve you know that those
standards have changed for us. So starting out in the basement
you got some clients I imagine from working out of the physiotherapy clinic
before and then at that point did it kind of start to grow? Yeah so we started
to grow within our basement, we were serving 30 to 45 year old house mom
demographic, naturally they they talk and so just from a grassroots
perspective it kind of grew and blew up in a sense where we were went from you
know 20 clients to 80 clients within a year or so and so that’s yeah we didn’t
really do any advertising we put flyers up on you know mailboxes and stuff like
that and really I have no idea if that worked. Did you do anything to
encourage the word of mouth spread? Yeah we had you know we had referral programs
in place where people will get a free month if they referred someone to us but
more so I think it was just people are attracted to I guess back then I was 23
years old my business partner’s 23 and they’re just attracted to the enthusiasm,
personalities, the kind of the culture that was built, the community that was
part of our business back then and that’s kind of what brought people in.
Did the community and the culture come intentionally? I think
that’s a good that’s a good question huh yes and no
and you know when we when you’re such a young entrepreneur you don’t really
necessarily think of all those things out of the gate. Once we started to roll
a little bit we understood what the community aspect meant and we really did
push that part of it. Initially not necessarily but you know a year in we
understood that that was an important part of our business so we rolled with
it and really intentionally tried to build that aspect of our business. When
you were early on in the basement I can’t imagine you had a huge amount of
overhead at that point, was it a very stressful business or was it pretty
chill? Well at the time I thought it was stressful yeah but it was to be honest
it was pretty chill right all we had was the mortgage to pay you know as as
we’ve grown over the years certainly the stress has reached levels I never want
to get back to. The City of Calgary had knocked on our door one day and came by and told us that a neighbour had filed one too many complaints about parking issues
and and we got kicked out and had to stop operations immediately so that
obviously was a pretty stressful point in our in our business. So that was
kind of a catalyst to the next level? Yeah yeah so when that happened we were
lucky enough that it happened in springtime so we were actually we were
running boot camps so very equipment we didn’t need much equipment to do it and
things like that so we immediately were able to move our operations to a field
in Tuscany and just kind of continue until we found something that could kind
of take the place of our basement and Tuscany as a more permanent solution to
what we were doing. You’re running classes in the basement, the city comes pretty much says
you can’t do this, you move to a field. What was your plan once you moved to the
field like what was going through your head what was your plan of action to
move to the next stage? Yeah I guess there would have been two options really
it would have been to continue running in a field. Well lets say three options
continue running in a field second option was just to shut it down and
third option was to find a facility that we can run out of and and we chose a
field just isn’t a place where you can build a long-term business and for us
this was a a long-term thing so we sought out a
facility rented out at 12, 1,250 square foot spot in Montgomery and
we signed it I think it was a two-year lease initially and that was kind of our
the introduction to you know running a business with real overhead. Yeah. Yeah
and so we yeah that’s what we did we moved to Montgomery put some paint on
the walls, went to Home Depot bought some cheap tile for the bathroom and put it
down and and open for business yeah. When you got into your space in Montgomery
there what did like kind of like the stress
and the realness of the business like really hit you at that point was it like
did you have to go more all-in or where did that look like? Yeah so at that point we
actually had rent to pay yeah and so that was you know it’s every first of each
month you have to have your rent check in and it has to clear and so that you know
that was that was a point where it was like okay we’re running a business here
with real expenses we have a lease and we have to figure this out so that was
kind of the first foray into running a full-time business for both of us at
Kyle at the time before we moved into Montgomery he was still working
part-time at the fuser clinic I believe and so when we ended up moving he quit
his job so that he kind of dedicate full-time hours to this. Did you have to
grow your clientele quite a bit to make that rent happen? Yeah so the the nice
thing was that we were making enough money beforehand
so that when we moved in we were still able to cover our rent but I mean the
goal was to grow a clientele right and so that’s what we did we just continued
to grow mostly by word of mouth to be honest with you and we did a little bit
of Facebook advertising stuff but that was in 2011 so Facebook hadn’t really
realized its full potential as far as the advertising and things go so yeah we
are attempted to grow our clientele with very traditional forms of advertising I
remember we put we we printed a bunch of signs put
them up on the side of the road we you know posted
posters and advertisements on mailboxes light posts and put a big banner up in
front of our store and all that in front of our location and all that
type of stuff. I’m not actually sure what worked. Well as long as it worked. Yeah, something something worked back then. So at that stage did you know who your ideal target clientele was yet? We
we thought we knew who our ideal clientele was but I don’t think we really
understood what that actually meant at the time, compared to right now where we
we really have a good understanding of our clientele but yeah back then we
thought it was you know 30 to 45 year old mums and that’s what we thought we
served best and that’s kind of what we rolled with for a while and things have
changed quite a bit since then so. When you were starting imagine you taught a
lot of the the classes or did a lot of the training. Yeah. Did it get tiring like
did you do a lot of the the movement and the exercise while you’re teaching all
the classes? Yeah I was in the best shape of my life but yeah we taught we taught
all the classes so four or five classes a day doing certain portions of the
class with the clientele themselves. You know our warm ups and then our cool
downs where we did ab work and things like that we would be quite active so
yeah that was is actually crazy I just looking a picture of myself back in
those days it’s it’s crazy I was in great shape back then but yeah I got
exhausting. Yeah yeah you can I think when you’re young you can sustain
some of that type of stuff but as you get older and you have more
responsibilities and yeah your body just you know by working out five times a day
just isn’t the best thing so. Yeah I used to coach gymnastics and parkour and I
remember and I was like 22 23 like running classes and stuff back to back
was was no problem but I couldn’t do it now. Yeah no I know it’s funny how time
goes on and you just look back and like I was 23 almost 10 years ago and yeah. Do
you find despite being in the fitness industry it’s still hard to maintain the level of
physical conditioning you want to while running a business? Yeah absolutely I
like over the years I’ve struggled with my own fitness I go through waves
of being in great shape and then getting out of shape and then being great shape
again and it’s always been a struggle on that I think that’s really why I can
connect with my my clients and I have an understanding of what it’s actually like to
get physically fit and it’s tough it’s hard it takes work, it takes dedication.
You know running a business there’s not a set schedule so it’s hard to be
habitual with your own workouts and things like that but I try to figure out
a way. So when you’re starting out in those first two years in Montgomery, what
was the first real struggle that you had to deal with, what was difficult to
overcome in that time? Well the first two years that’s that’s a that’s a tough
question because I don’t think you know really it wasn’t that big of a challenge
and I share expenses were still pretty low I think the biggest challenge
honestly is patience. Yeah so we really like to put things into context a little
bit when we had moved into Montgomery we had actually signed our Royal Oak lease
at that time but the complex wasn’t to be built for another three like two or
three years and so we we had plans of moving up to bigger facilities and you
know bigger and better and so I think the toughest challenge for us at that
point was having patience for it to happen and yeah I think that was
probably the most the toughest part about being Montgomery’s that we had
this thing in mind that we’re working towards and the complex who was supposed
to be ready within a year then it got pushed in two years and I think you
actually got pushed in three years by the time it was all said and done just
because of the way construction works in Calgary. So when did you first
experience having difficulties like trying to make rent and stuff like
that? So when we moved into Royal Oak we moved into we went from one a 1200
square foot facility to a 4,200 square foot facility and obviously
with that comes higher rent. Not only did we do that but we also moved from kind
of a strip mall in Montgomery to a high-end retail location in rural oak
and so our rents skyrocketed. We went from like three thousand dollars a month
to $15,000 a month overnights and so it was the first year of that where we just
every month was a grind to get by we were losing money every month we had
money in the bank to help kind of get us by but yeah we were losing money every
month and so yeah that was easily easily the most stressful part of my life that
first year in there. So from a applications standpoint, what did you
guys do to make sure you could make that rent or to increase sales so you can
make that rent? Losing sleep I was behind but we you know it’s kind of into that
period when we’re doing we so we were in Montgomery we were doing mainly just
fitness classes and boot camps when we opened up at Royal Oak we were doing boot camps and fitness classes plus personal training and so we you know we were
growing the personal training side of our business to help make up that
shortfall and that was kind of our plan but it what we I mean there’s a lot of
lessons that we learned within that time period. Number one being it’s it’s hard
being something for everyone and so our boot camp and fitness class clients are
we’re a lot different than our one-on-one clients. Different
demographics, different needs and wants, different income brackets all of it and
so it made us it made it really really hard to market both sides of our
business. So how did you maintain your energy because I’m guessing at that
point if you’re doing all that personal training plus running classes and boot
camps how did you maintain your energy to put in those really long days to put
in those hours I imagined you to sacrifice other things like social life
activities and stuff like that? I think when you’re in it you just do it, like
you you just do I didn’t have a choice I just did it I just woke up every morning
got to work did my thing. All all in the while trying to change our
situation and so for us I realized something had to
change beyond just what we could do within our business and so yeah it’s
tough that was most easily the most challenging for my life two years the
first two years we moved into our Royal Oak location was easy that easily the
most challenging years of my life and it’s just something that you look back on
it’s yeah I just did it. What was your biggest motivation that got you out of bed in the morning? Wanting to be successful I think pushing basically I
looked at as a challenge of who I was as a person and being able to kind of push
through that and and really decide that I you know I have the ability to to push
through this I have two options is either just give up and quit and have a
failed business and possibly possibly affect my entrepreneurship you know my
entrepreneurial career for the rest of my life or push through and come out on
the other end or way or another and so that’s why I decided to do and you know
my business partner Kyle and Leslie you know it helps to have a team around you
you guess so that everyone can kind of push each other through. Mm-hmm
did you think about quitting? Yeah every day yeah yeah absolutely every every day
I was like why the hell am i doing this but it was more of just like you know
when you have a when you have an injury or something and it’s just something
that you think about it’s not so I just thought about I never really
actively pursued quitting but it was like ah geez I got it somebody I can’t
do this for forever so that was kind of yeah but yeah definitely.
So what thinking back what do you think you learned that was of the most value
from those two years? I think one thing is is that putting things into
perspective a lot of times you know when we have issues and problems, me
especially I get so caught up in it and I don’t look at the big picture of
things and so that was I think that was a big lesson for me is like okay let’s
take a look step back and take a look at what we’re
going through what the problem is and what is the worst outcome that can
happen and most of the time it’s never as bad as you think it is and so just
putting things in perspective really taking the time to to think about you
know the decisions that I’m making and the impact that they’re gonna have on
the business on the business outcome and just being comfortable with making
decisions and if you’re wrong you’re wrong and that’s all you can do. So in
those two years when you’re working crazy hours just relatively stressful
time what kind of things in the rest of your life did you have to sacrifice to
be successful there? Yeah there’s it’s tough so you sacrifice time with your
friends I wasn’t taking a salary the times I couldn’t do a lot of stuff at
the time and you know I was in my mid-20s and so losing that aspect for a
year did you know I was about a year to two years
we’re definitely some of the things I’ve sacrificed and just but I looked at it
as part of the journey so for me it wasn’t a massive sacrifice it was just
part of something that was part of life for me and but yeah I mean there’s tons
of sacrifices that entrepreneurs you probably know but it’s not what’s
shocked what I might consider a sacrifice is probably different than
what someone else might consider a sacrifice so I’m still lucky enough to
have a really strong group of friends who have been friends with since a lot
of them since I was in junior high, my family’s in Calgary and I still have I
have a really strong connection with my family and so that’s kind of what helped
me you know that support structure was definitely what helped me bring me
through the tough times. Was it at first was it difficult for you to say no to
people when they wanted to do stuff? Yeah absolutely it’s always difficult when
you’re 25 years old you want to be able to go to Coachella or whatever right you
want to be able to do that but I had to work I had to work on you know and I
thought at least I thought I had to work looking back I would have done things a
lot differently but yeah I had to teach fitness classes on Saturday and Sundays
so I definitely missed out on a lot of things like that but I don’t really have
any regrets over it you should say. Yeah that’s good so I want to go just because it’s
really interesting to me I want to go a little bit more into I guess to a degree
theory when it comes to fitness because in the industry there’s so many
different approaches like you have the gyms that are trying to get people in
shape to go and do aesthetics fitness contests right and then you have gyms
that are just trying to get people to be as functionally fit as possible and
that’s the best life then you have CrossFit and all these different aspects
and then you have like the the powerlifting Olympic weightlifting so it
sounds like from what you guys are doing you really just want people to be
functional and healthy right? That’s good yeah absolutely that’s correct.
So what is your theory on the pros and cons to the different sides of that and
why did you go in the functional direction? You know we’ve always been a
functional type of place I think you know a better question that I would like
to answer is why we decide to go on the more of a visualized approach 1-on-1
and and small group personal training versus like a big boot camp setting and
and for us I mean there’s a massive difference in the instruction that our
clients get compared to what they can get in a bigger class setting. It’s just
our our trainers are kinesiologist for the most part to begin with and and
second of all we really take a focus on proper movement patterns and technique
and so for for us that’s really what we what we try to promote is correct
movements so that we can avoid injuries and and muscle imbalances and things
that cause us problems in the future and so I think there’s you know there’s
different parts of fitness I myself I went to a bootcamp last week just to try
it out and for me that’s fine for some people who have maybe a little bit older
or or have injuries or that type of thing to take into account those group
places we’ve most of the time it does do them worse it can get them more
injured it can produce muscle imbalances that lead to problems further down the
road and so there’s a certain subset of people that I think should be doing more
customized individualized approaches to fitness whereas if you’re a little bit
younger you don’t have any issues those group style classes definitely have an
important place in in your fitness and so I think it really depends on where
you’re at with your own fitness what your goals and wants are and you know
what your capabilities are as well. What advice do you have for people who are
really busy like whether they have a family and kids or a business or
multiple jobs or lots on the go, what advice do you have for them for both
deciding what they should do to stay in shape and for sticking with a routine?
Well I think one of the things people kind of they fail to realize is that
Fitness is it should not be something that you hate and so for for the average
person that’s looking to get in better health and getting better shape is first
of all find something that you enjoy so that means you know playing tennis every
week at the winter club or cross-country skiing or hiking find
something that you really love and then you know we I strongly believe in the
strength training aspect of fitness and I believe that it is the foundation of
fitness is strength training itself so seek out someone who can help guide you
through that process design a plan that’s appropriate for you and your
needs and your injuries and your wants and your goals and realize that it’s the
commitment itself is you know you can get by off two days a week of strength
training and see improvements and see the benefits of that so realistically in
the grand scheme of things what’s two, you know two hours a week and also we have
to make it a priority in our lives so of course it’s you know we all live busy
lives but at the end of the day we have two options we can go sit on the couch
for an hour watch TV or we can go to the gym for an hour and so we have to make
that choice and if we’re not if we don’t make that choice well then we
to get what we that comes to us in a sense and don’t me wrong it’s difficult
I I struggle with it on a daily basis I’m like I don’t want to do that dang
workout but it’s just something you have to do and so you know prioritize
Fitness in your life understand the benefits of it long term because I think
the benefits long term are often overlooked in favor of the short term
results that people are often looking for.
So what lifts or exercises do you find most valuable? I know from other personal
trainers I’ve talked to in some past experience I’ve heard for just general
fitness kettlebells sure are great and then like for strength deadlifts sure so
what’s your opinion? Yeah so it’s interesting we you know most you know
most really good personal trainers have a system for how they put together their
workouts, so for me it’s not about whether it’s kettlebell that’s best, or
dumbbells or barbells or whatever your equipment of choice is it’s more about
the movement patterns that we’re concerned about so when I’m looking to
design a program for the average person it’s I’m looking I want to be able to do
hinge movements so a deadlift is one exercise out of many in a hinge movement
I want to do a squat pattern we have bodyweight squat, we have goblet squat
holding kettlebell, we have goblet squat holding a dumbbell, it doesn’t matter
which one you choose. We want to do upper body push and we want to do upper body
pull and so those are kind of the four key components in that goes into a
fitness program as well as anti rotational, lateral and frontal for core so
our core. So when when I go online and I’m part of a bunch of different groups on
Facebook this question comes up a lot “what exercise is best for my my glutes”
and that question just drives me nuts because it’s like we’re we shouldn’t be
focused on one part of the body of developing one part of the body we
should be focused on the system of how our body works together and so how we do
that is our program needs to include a hinge, a squat, a press, and a pull. Focus
less on it a certain part of our body and focus more on the holistic aspect of
what our bodies can do in that way in the future you won’t get injured.
So to a degree like if you break it down to a really basic level and this might
not totally hit it hit everything, if you’re doing like some sort of a hinge
like a deadlift, and you’re doing some squats of some sort whether it’s body weight or
whatever like pull up some push-ups you more or less or hitting your body in
general? Absolutely yeah, you have a deadlift in your program, you
have a squat in your program, you have a push up and what was your other one
chin up? Yeah. Absolutely there’s you’re hitting a big portion of what you need
to hit. Now there’s little intricacies that go into that like I have a
horizontal press and I have a vertical press. I have a horizontal row and a
vertical row, so you know those types of things play into part of it too and then
also like what part of your body do we need to develop and so but yeah if you
were to design your own program: a hinge, a squat, a press and a pull. So what are
some other hinges that you see that are really good other than deadlifts, like
maybe if someone’s traveling or something what’s something easy to do?
Yeah you can do hip thrusters lying with your back on a bench or you in the
ground heels out in front of you and just lifting the hips up it kind of
looks like you’re humping the air in a sense but that’s that would be one easy
way for the average person, you don’t need much weight to be able to to at
least start with this stuff so if you’re traveling you can go to a hotel gym and
they’ll at least have something that you can use to be able to do a Romanian
deadlift. Okay so you know a conventional deadlift yeah you need a bar and things
like that but we can do Romanian deadlifts, we can we can do a single leg
Romanian deadlifts, there’s a whole variety of exercises but you don’t need
too much to be able to do some of this stuff, some of you know doing a chin-up
you need a bar so some some things we need a little bit more equipments, other
things we don’t. The business has grown and evolved quite a bit over the last
ten years, you’re now getting to a point where you’re trying to remove yourself
to a degree from the business right? Yeah. What are you doing to go about building
systems and processes so that the business can run without you and is your
partner trying to step back as well? Yeah so
the goal of me my business partner is to take more of an owner role of the
business rather than an owner-operator role and so for us you know we’ve we’ve
had business coaches in the past that have really instituted the idea of
systems and processes and so we’ve studied quite extensively over the years
and so we understand the value of that and so you know we’ve been in business
long enough where we have a pretty good catalog of systems and processes that
we’ve typed out and written and some forms videos, some form is written, some
form is just audio and so our next step is we hire we just promoted our met or
one of our trainers into more of a managerial role so that’s your first
step is getting out that having to think about things like transactions and
payments, daily emails that we get from clients and things like that and anytime
our manager runs into a problem that they can’t solve get them to write down
and then it’s up to us to come up with some type of process that can help fix
that and so yeah it’s it’s a it’s an on I think systemising is an ongoing thing
and it’s honestly it’s not something I really enjoy but I see the value in it because if I can create a system that takes me
half an hour to create in the future it can save me
you know how however many hours of time dealing with that issue. For sure, yeah
very cool and what’s your goal for the future, what do you see
Vagus Fitness doing in ten years? We at one point in our business we wanted
multiple locations and last year we’re actually you know we’re a couple days away
from actually signing the lease and we just decided that right now isn’t the
time for us to have two locations we really want to focus on this location
that we have now and improving it and systemising it so yeah we’ve taken a lot
of steps to work towards that including renovating our studio, upgrading it,
putting our manager in place, making sure all of our trainers are operating with
very similar philosophies and styles and so we’re on our
way to that to that goal. Personally I want to you know continue to grow as an
entrepreneur. I guess my next thing that I’m going going to be doing is diving
into a separate business from Vagus Fitness that is more you know utilize the skills
I’ve learned from this you know very system process oriented type of business
with less overhead. A more direct route to profitability I guess is what I’m
looking for and then it as far as Vagust Fitness goes yeah I want to I
want to get the most out of this location that that we’re in right now
and I don’t think we’re there yet. I think there’s a couple more years to go
but just making it a place that has real impact on people’s lives and we already
have that which is which is great but I think we can do more including you know
educating people via video education and things like that but yeah I just I just
see Vagus Fitness just continuing to refine our processes. We serve a 50-plus
market and we want to continue to do that but be as far as as far as I am
concerned we’re probably the leaders within Calgary in terms of actually
developing a program that is focused on on a 50-plus demographic and I want to
continue to innovate within that space and continue to be the leader within that
space instead of just always playing catch-up so yeah that’s that’s kind of
my five ten year goal. That’s very exciting, I’m excited to see what you start next.
Awesome Jon, yeah thanks. Thank you so much for your time, I really
appreciate it I think you provided a lot of value to people watching and maybe I’ll
have to come try some training sometime. Hey we’ll see you.
Awesome thanks. Our first sponsor is Symbol Syndication, which is a video
production company that I started; we do video production and online marketing
for businesses of all sizes ranging from solopreneurs to fortune 500 companies.
Our second sponsor is Gravity Cafe. They’ve been gracious enough to give us
their space, the coffee is awesome, they have live music three nights a week, the
beers great, it’s an awesome place to come hang out.
Another sponsor of the Ambition Project is Business Link. Business Link is
Alberta’s entrepreneurial hub, they are a nonprofit organization that helps people
navigate the steps towards starting their own businesses. Just because you’re
in business for yourself doesn’t mean you’re in business by yourself. Business
Links team of in-house startup experts are there to support you all along the
way. Our next sponsor is the Better Business
Bureau. Your BBB helps businesses build visibility, credibility, savings, leads and
community through BBB accreditation while funding free marketplace services
with more than a million instances of service to consumers every year. Visit to learn more today.

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